Pantone Wall - Living Coral



Color: 16-1546-TCX "Living Coral"

When you first enter MUSEjar, you may notice our bright coral wall. This is our "Pantone Wall." So, what exactly does that mean, and why did we choose to paint a solid slot of our wall this color? 

In short, Pantone is a company that created a "universal language of color that enables color-critical decisions through every stage of the workflow for brands and manufacturers," according to their website. A segment of Pantone is the Color Institute, which creates a "prediction" of what the most popular color of the year will be. They focus on how color can influence human emotions, thought processes and actual physical reactions. Professionals can then use this tool to help create direction in developing their brand.  

Think about color as a whole. Food, clothes, paint, nature- its everywhere! Color creates an emotional impact on your day to day moods. If you walk into a room with all the walls painted black- how would you feel? Most likely a little intimidated and probably a little moody. Same with a dark and moody sky. If you want to wear a stand-out dress to a wedding, you might lean towards a bright red to really set yourself apart. What about coral? HAPPINESS FOR DAYS!

2019's Pantone color of the year is "Living Coral." We decided to go with this color for a bunch of reasons, but mostly for inspiration. It has not only helped us revamp our displays, but the color even bleeds into the classes we offer. (Have you caught on to the coral themes throughout our #mondaymusings?)  The color not only brightens our space, but it helps to create emotions and ALL.THE.FEELS. Usually, a new Pantone wall means we’re ready to shed our coats, throw on our jean jackets and get ready for the warmer weather to come. When you think of the color Coral, what do you think of? For me, its beaches, sunny days and maybe a sleeveless shirt. Coral- coming from the orange family- makes you feel energized and vitalized. Something to whisk away all the grays and blah from the long winter! 

Pantone chose this color for many reasons, one being that the name of the color has a strong impact and meaning for the worlds ocean and the dying coral reefs. Later this month, we are hosting a class with the Ocean Coalition where some of the proceeds will be donated to the cause (GO SEED BOMBS!). And for us, Coral was the next step to bringing warmth from Spring and the sun.

Dougall Fraser, a psychic and cosmic coach, made this statement about the color of the year. "I see coral as the color of compassion and higher awareness. Coral encourages us to think outside of the box, to look beyond our own personal experiences for a greater sense of perspective. Possessing a blend of orange, red and pink, coral evokes a kind of emotional revitalization within us. Coral has a soft resonance that is an easy energy for people to absorb and feel connected to. This is a friendly, emotionally intelligent color. When we surround ourselves with coral, people often feel a stronger desire for community, connection, and understanding."

This statement resonated with us on a different level. Here at MUSEjar, we all are all about community and creating that deep connection within. When you enter the store, we want you to feel instantly comfortable and able to dive right into finding and developing your muse. We respect the community we’re surrounded with and want every person we touch to feel inspired. 

So, with that being said, what color should we paint our wall next? What color makes you feel inspired? Come into the store, check it out, and let the bright coral color inspire your way into Spring!


Written by Emily O’Connor